Offering customers the ability to customize a product or service before purchase increases perceived value, engagement, and satisfaction. The growing demand for customization today represents a concrete opportunity for companies that want to differentiate themselves and build stronger relationships with their customers.
At Cone, we specialize in developing digital solutions for online product customization, guiding companies through every phase of the project with an integrated approach that combines vision, design, and technology.
To support companies in this journey, we offer a comprehensive service covering three key areas:
We help companies understand the overall framework of customization, identifying real value for customers and possible implementation approaches. We support the definition of connection strategies and synergies with the rest of the company’s offerings, ensuring that customization is perfectly integrated into the business model.
We handle all the design aspects necessary to create clear and intuitive configurators and customization journeys. This includes organizing data and processes, structuring pages and the customer experience, and managing the display of products in a coherent and engaging way.
We provide operational capabilities and technological platforms to implement the entire project. From front-end development to order management and integration with the company’s production systems, we deliver scalable, fully operational solutions.
Our strength lies in combining strategy and technology to create personalized shopping experiences that increase user engagement and improve conversion rates.
With over ten years of experience in online mass customization projects, we help companies transform the challenges of personalization into new business opportunities. Through a co-design and continuous improvement approach, we make possible what often seems complex: a personalized, efficient, and sustainable ecommerce capable of delivering real value to both the end customer and the business.
See what we created for Apposta, the customizable shirt ecommerce.
For years, we have been supporting SMEs in digital expansion and customer acquisition on both a national and international scale, organizing online activities in a professional and effective manner. We provide online projects for branding, product communication, and e-commerce solutions to drive their success in the digital realm as well.
Deeply immersed in the daily dynamics of startups, we understand their need for rapid growth and frequent reevaluation of priorities. With a data-driven analytical approach, we focus on User Experience and Conversion Rate optimization to accelerate their digital development.
We support those who dedicate their work to social causes and the environment. From strengthening online presence to effectively managing awareness campaigns. Together, we can work to make the world a better place by leveraging the power of digital.