Acquiring new customers online doesn’t just mean generating traffic: it means attracting qualified users, guiding them through the conversion journey, and turning them into real customers through integrated and measurable strategies.
At Cone, we design and manage digital customer acquisition strategies that combine marketing expertise, data analysis, and process optimization.
Our goal is to build effective funnels where every step, from initial interest to final conversion, is carefully planned, tested, and optimized.
We manage advertising campaigns on Google, Facebook, and Instagram to reach users genuinely interested in our clients’ products or services.
We have obtained Google certifications specific to the search network, results measurement, and Google Analytics, ensuring expertise and continuous updates.
We work on organic visibility to attract qualified, sustainable traffic over time, improving site ranking in search engines through technical analysis, keyword strategy, and content optimization.
Additionally, we help brands become visible on new AI-based search systems, which are changing the way people discover products and services online.
We study the entire user journey, from site entry to conversion, to identify areas for improvement and boost performance.
We optimize every step of the funnel, encouraging newsletter sign-ups, account creation, and, in the case of e-commerce, final purchases.
We implement advanced tracking and data analysis systems to monitor performance at every stage of the funnel. Through customized reports, we identify strengths and opportunities for improvement, turning data into actionable insights.
Thanks to our experience and certified measurement tools, we help businesses acquire new customers, optimize acquisition costs, and maximize results over time.
For years, we have been supporting SMEs in digital expansion and customer acquisition on both a national and international scale, organizing online activities in a professional and effective manner. We provide online projects for branding, product communication, and e-commerce solutions to drive their success in the digital realm as well.
Deeply immersed in the daily dynamics of startups, we understand their need for rapid growth and frequent reevaluation of priorities. With a data-driven analytical approach, we focus on User Experience and Conversion Rate optimization to accelerate their digital development.
We support those who dedicate their work to social causes and the environment. From strengthening online presence to effectively managing awareness campaigns. Together, we can work to make the world a better place by leveraging the power of digital.