DIGITAL DEVELOPMENT
I need a website, ecommerce, app or AI system
We design and build the tools of digital operations, with human direction and AI efficiency.
Digital that works for you
A website, an ecommerce or an app are not communication projects but operational infrastructure. They must work for users, support internal processes, and be able to evolve when the business changes.
We build digital systems that last, not because we use the latest technologies, but because we start from real needs and make informed decisions about architecture, content and measurement.
We design for every context of use: desktop, mobile, app. The experience has to work wherever your user is.
What you get
At the end of the project you will have a working digital tool, built to be managed and evolved over time, not to be redone in two years. Along with the finished product, you will have a measurement system to understand how it is used, and a solid technical base on which to build the next steps.
Our areas of technical specialisation
Sites and apps for managing complex content and catalogues
We developed 3Spices, a proprietary platform that integrates CMS, product data and ecommerce in a single system. This lets us build articulated sites and catalogues, with complex product hierarchies, variants and configurators, without writing critical code for each project. The platform is scalable, configurable and secure. The front-end is free: every project has its own design, with no template constraints.
Ecommerce
We have built ecommerce in different sectors, with 3Spices as the backbone. We know both the technical issues (performance, integration with external systems, order management) and the commercial ones (pricing, VAT, shipping, conversion, customer journey, catalogue management). We don't just "build the shop": we know how it has to work in order to sell.
Mass customization
For years we built and ran a large-scale product personalisation platform: configurators, variants, interactive shopping experience, made-to-measure production management. It is a complex technical and UX domain, where field experience makes the difference between a configurator that works and one that loses customers.
AI systems
We use networks of AI agents in our own work and in Cone's operating processes, orchestrating frontier and local models. This direct experience lets us design AI systems for our clients' organisations with a real understanding of what works in production. The most common applications: automation of internal processes, support and customer service agents, intelligent integration between existing systems, automated market research and analysis, sales support.
How we work
We work with a mix of human skills and AI agents. Direction, architectural choices and the overall vision are always human. AI agents speed up execution where it makes sense, under constant supervision. The result is a balance between quality of reasoning and operational efficiency.
Launch is not the end of the project, it is the beginning of the learning phase. We set up tracking before going live, we measure how the tool is used, and we use that data to improve it over time.
When you need it
- When you need a site that really does the commercial work, not just a showcase.
- When you want to build an app or an internal tool and don't know where to start.
- When the existing site can no longer support the business that has grown around it.
- When you want to unify several digital tools into a coherent system.
When it is not the right service
Digital Development is not the right service if you are not yet clear about what you want to communicate or to whom. Building before having the foundations means redoing everything soon after.
In that case the starting point is Foundation Lab, and development comes after.
If instead you know what you want to build and you need someone to do it with method and real competence, let's talk.
Some of the organisations we have worked with
Scientific network - Bologna
Scientific network - Roma
Gestione fondi - Recanati (MC)
Startup - London
ONG - Fano (PU)
Azienda manifatturiera - Jesi (AN)
Startup - London
Brand tech - Munich / Tokyo